Being a product manager can feel like juggling a thousand things at once: strategy, customers, teams, launches, metrics. It’s a lot. But it doesn’t have to feel like chaos!
On February 17–18, 2025, join dualoop in Brussels, Belgium, for two days of immersive, hands-on training designed to help you work smarter, not harder. You’ll leave with tools you can actually use, frameworks that simplify the chaos, and the confidence to tackle your next product challenge like a pro.
What's included
✅ Two days of interactive learning
Work through real-world product challenges with practical, actionable solutions
✅ Comprehensive materials and resources
Get tools, templates, and frameworks to take home and use right away
✅ Food, drinks, and good vibes
Enjoy breakfast, lunch, and a post-training social drink while making new connections
✅ Expert feedback
Actionable insights and real-world advice from our expert product managers
What you'll walk away with
A rock-solid understanding of product management principles and best practices
Actionable frameworks and tools to effectively manage every phase of the product lifecycle, from opportunity discovery to delivery and market adaptation
Strategies to manage stakeholders with confidence, resolve conflicts effectively, and influence without authority
Methods to frame problems correctly, to uncover the most viable and impactful solutions
Master the art of launching products, ensuring market readiness and measurable impact post-launch
Learn to validate product-market fit and use the right metrics to track performance and guide your strategy
Be equipped to make data-driven, strategic decisions, including when to retire or adapt products for sustained success
Why learn with dualoop?
Our trainers
Timoté Geimer
CEO of dualoop, Timoté has 14+ years of experience shaping and scaling product teams. He has helped startups and scale-ups thrive, sharing his expertise through coaching, workshops, and advisory roles.
Mathieu Thys
A senior consultant at dualoop, Mathieu has over 5 years of experience in product roles at Twipe, Gambit and Elia. His passion lies in leveraging technology into great products. He now shares his knowledge through workshops and coaching.
Hear it from our past attendees
"A no brainer for every product manager."
— Jago Winnen, Product Manager @ Vanden Broele
"The training helped align our team and provided practical tools we can use immediately."
— Olivier de Lamotte, Head of Product @ Qualifio
"This was a very complete session where we reviewed all the steps of product management through concrete examples and exercises."
— Marine Kasmi, Product Manager @ Actito
"Super nice people, really well-explained. Good atmosphere."
— Tom Caporossi, Digital Product Owner @ Pluxee
Event details
📍 Where: ICAB Coworking Space, Brussels, Belgium
📅 When: February 17–18, 2024
💰 Price:
- Early Bird: €1 200
- Regular: €1 379
🔒 Seats Are Limited! This training is capped at 20 participants to ensure a highly personalised and interactive experience. Don’t wait, secure your spot now!
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Chapter breakdown
1. Introduction
• What is a product, and what does product management really mean?
• Explore the characteristics of a good product and the phases of the product lifecycle
2. From strategy to operations
• Understand the components of the product context and how they interconnect.
• Learn how to address gaps in the context.
• Use tools like the opportunity solution tree to identify opportunities and align on strategy.
3. Problem framing
• Learn to craft clear, actionable problem statements.
• Dive into quantitative and qualitative research methods.
• Conduct impactful customer interviews to uncover valuable insights.
4. Solution discovery
• Explore brainstorming techniques to generate fresh ideas.
• Build and use story maps to guide solution development.
• Apply iterative methods to refine ideas and ensure they solve the right problems.
5. Solution delivery
• Understand key delivery frameworks and concepts in product delivery.
• Master approaches to planning and estimation that keep your projects on track.
6. Market introduction
• Learn what makes a successful market introduction.
• Master the stick framework to ensure your product resonates.
• Explore the differences between product management (PM) and product marketing management (PMM) and how they complement each other.
7. Measure, monitor & run
• Discover the importance of key metrics and tracking performance.
• Use data to adapt during the run phase and plan for product retirement or evolution.
8. Stakeholder management
• Learn the steps to effective stakeholder management.
• Apply communication strategies and frameworks to align and influence.
• Master tips for negotiating and building trust within your teams and organisation.
Are you ready?
Don’t miss this opportunity to transform your product management skills and take your career to the next level.
