As a product manager, you’re juggling a lot every day. From creating a product that customers actually want to making sure it’s delivered on time and within budget, there’s a lot on the line. If you’re not clear on the fundamentals of product management, you could end up launching something that misses the mark, wasting time, money, and credibility.
But what if you had the tools and know-how to succeed?
What if you could build a product strategy that’s perfectly aligned with your company’s goals and create something that customers love?
That’s exactly what the dualoop Product Management Training is here to help you do.
In just two days, this hands-on program will give you the skills and confidence to tackle your toughest product management challenges. You’ll learn how to:
- Build products that solve real customer problems
- Create a product strategy that fits your company’s vision
- Launch on time and on budget
- Track progress and improve as you go
With practical lessons, expert guidance, and interactive exercises, you’ll walk away ready to put what you’ve learned into action and take your product management game to the next level.
What's included
✅ Two days of interactive learning
Work through real-world product challenges with practical, actionable solutions
✅ Comprehensive materials and resources
Get tools, templates, and frameworks to take home and use right away
✅ Food, drinks, and good vibes
Enjoy breakfast, lunch, and a post-training social drink while making new connections
✅ Expert feedback
Actionable insights and real-world advice from our expert product managers
✅ A digital certificate of completion
Perfect for sharing on LinkedIn and showcasing your new skills!
Our trainer
Mathieu Thys
Manager at dualoop, Mathieu has over 5 years of experience in product roles at Twipe, Gambit and Elia. His passion lies in leveraging technology into great products. He now shares his knowledge through workshops and coaching.
Hear it from our past attendees
"A no brainer for every product manager."
— Jago Winnen, Product Manager @ Vanden Broele
"The training helped align our team and provided practical tools we can use immediately."
— Olivier Delamotte, Head of Product @ Qualifio
"It was an absolute game-changer! The course content was incredibly comprehensive, covering everything from product objective to product launch."
— Katrien Cuypers, Product Owner @ Engie Belgium
"Super nice people, really well-explained. Good atmosphere."
— Tom Caporossi, Digital Product Owner @ Pluxee
Event details
- Date: February 11-12th, 2026
- Location: Brussels
Pricing
- Regular price: €1 600
- Early bird: €1 300 (until Jan 10th)
Group discounts and subsidy support available
Who it's for
- Product managers and leaders aiming to refine their skills.
- Aspiring product professionals eager to learn best practices.
- Anyone involved in and around product looking to drive better outcomes.
Financing the training sessions
There are several possibilities if you need support to finance the training sessions:
Subsidies
Team budgets
Custom invoicing
We’re happy to support with:
- Preparing documentation
- Answering funding-related questions
- Providing tailored quotes for teams of 3+
Need help securing subsidies?
Let us know, we’ll walk you through the options!
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Chapter breakdown
1. Introduction
• What is a product, and what does product management really mean?
• Explore the characteristics of a good product and the phases of the product lifecycle
2. From strategy to operations
• Understand the components of the product context and how they interconnect.
• Learn how to address gaps in the context.
• Use tools like the opportunity solution tree to identify opportunities and align on strategy.
3. Problem framing
• Learn to craft clear, actionable problem statements.
• Dive into quantitative and qualitative research methods.
• Conduct impactful customer interviews to uncover valuable insights.
4. Solution discovery
• Explore brainstorming techniques to generate fresh ideas.
• Build and use story maps to guide solution development.
• Apply iterative methods to refine ideas and ensure they solve the right problems.
5. Solution delivery
• Understand key delivery frameworks and concepts in product delivery.
• Master approaches to planning and estimation that keep your projects on track.
6. Market introduction
• Learn what makes a successful market introduction.
• Master the stick framework to ensure your product resonates.
• Explore the differences between product management (PM) and product marketing management (PMM) and how they complement each other.
7. Measure, monitor & run
• Discover the importance of key metrics and tracking performance.
• Use data to adapt during the run phase and plan for product retirement or evolution.
8. Stakeholder management
• Learn the steps to effective stakeholder management.
• Apply communication strategies and frameworks to align and influence.
• Master tips for negotiating and building trust within your teams and organisation.
Cancellation policy
Receive a full refund if you cancel your registration at least two weeks prior to the training date. Cancellations made after the two-week deadline will not be refunded. However, you will be guaranteed a spot in the next available training session.
Are you ready?
Don’t miss this opportunity to transform your product management skills and take your career to the next level!
